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87,11%

average adoption rate of Copilot among agents

Learn about Claro Chile

At Claro Chile, WhatsApp was already a key channel for remote sales. However, as the volume of conversations increased, maintaining quality became a challenge: responding quickly, ensuring a consistent level of information, and empowering the sales team to move forward with negotiations without being held back by follow-up questions and repetitive tasks.


Challenges faced by the company

Before implementing Blip Copilot, the WhatsApp sales team faced significant operational and strategic challenges. Agents were forced to deal with long response times, which led to customer inactivity and increased the risk of customers abandoning the conversation. This resulted in:

  • Long response times, which increase the risk of customers abandoning the conversation.
  • Manual effort required in searching for information (plans, requirements, contracts, and objections).
  • Lack of standardization in responses, which affected consistency and productivity.
  • A slow learning curve for new or less experienced agents.

 

Why build an Intelligent Contact?

To deal with these challenges, Claro integrated Blip Copilot into its WhatsApp sales workflow, using Blip Desk as its operational hub.

Copilot tracks the context in real time and suggests editable responses for each stage of the conversation—opening, plan offerings, handling objections, and closing—which reduces customer inactivity and eases the cognitive load on the team.

The pilot began in October 2025 and, given the results, was quickly expanded to a second partner in Colombia.

 

✨ And here are the results!

By adopting Blip Copilot, Claro has achieved significant improvements in productivity, operational efficiency, and sales performance.

The increase in conversion rates, combined with the quick adoption of the tool by agents, led to steady sales growth.

The numbers show that artificial intelligence, when integrated with human interaction, enhances decision-making, reduces friction in the sales process, and accelerates results. The numbers speak for themselves:

+368 incremental sales in a single month

+3,15 percentage points increase in the conversion ratep

+87,11% average adoption rate of Copilot among agents

 

 

 

 

 

Want to see how to apply these results to your WhatsApp sales?
Talk to our expert.

 

Come back

Market Segment

Telecommunication

Location

Chile and Colombia

Department in the Company

Customer Service

Communication channels

Whatsapp

Context

At Claro Chile, increasing sales through WhatsApp required speed, quality, and autonomy from the sales team.

Challenge

Before Blip Copilot, sales through WhatsApp were affected by slow response times, manual work, a lack of consistency, and low sales representative productivity.

Solution

Claro integrated Blip Copilot into WhatsApp to guide sales in real time. The pilot test conducted in October 2025 showed good results and was expanded.

Results

✅ +161 incremental sales in the first month of the pilot test (October 2025)

✅ +368 incremental sales following the expansion of the pilot test (November 2025)

✅ +3,15 percentage points increase in the conversion rate in the Copilot group

✅ 87,11% average adoption of Copilot among agents (December 2025)

Talk to Blip experts and understand all the ways we can also help your company to boost results through intelligent conversations.

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What company doesn’t want to evolve its digital communication, right?

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